How to have a positive impact on the environment during Black Friday sales?

Black Friday is known for incredible discounts, but it can have a negative impact on the environment. The excessive consumption and waste generated during this period contributes to pollution and negative environmental impact. However, there are ways to shop mindfully and make a positive impact on the environment this Black Friday. Here are 5 tips to help you do that:

1. Opt for Sustainable Brands

When making your Black Friday list, support brands that prioritise sustainability. Look for companies that use eco-friendly materials, ethical manufacturing practices, and give back to environmental causes. With every order of one of our natural watches or vegan watch straps, we plant 10 trees, rescue 10 bottles from the ocean and offset 250kg of carbon.

2. Shop Small, Shop Local

Prioritising supporting both small and local businesses helps the economy but also reduces the carbon footprint associated with travel to your beloved shopping destinations and designer outlets. Look for small businesses that offer unique and eco-friendly products such as our wood watches.

3. Avoid Impulse Buys

Make a list of items you need or have been planning to purchase to avoid falling into the trap of impulse buying. Impulse buys often lead to unnecessary purchases and increased waste. By shopping with intention, you can make more conscious purchasing decisions, researching brands that give back and align with your values ahead of time.

4. Choose Quality Over Quantity

Focus on quality when making your Black Friday purchases. Invest in durable and long-lasting products that are built to last, every one of our sustainable watches is handmade from high-quality, natural wood furniture offcuts.

5. Donate or Recycle Unwanted Items

As you make new purchases on Black Friday, consider donating or recycling items that you no longer need. Instead of letting them sit unused or end up in a landfill, donate to charity or with our wood watches, you can even compost them! By extending the lifespan of your belongings, you are reducing waste and promoting circular sustainability in products.

Following these tips and make a positive impact on the environment this Black Friday, whilst still enjoying the excitement. Every order of one of a sustainable watch from us will actually remove 68kg of carbon from the atmosphere. That's right, every wood watch from us is carbon negative - shop here: https://thesustainablewatchcompany.com/collections/all