Watches with Integrity: Understanding the Values Behind Our Ethical Watches - The Sustainable Watch Company

Watches with Integrity: Understanding the Values Behind Our Ethical Watches

Watches have always held a unique allure, transcending their practical purpose to become statements of style, status, and craftsmanship. But what if your watch could also make a statement about your values? What if it could tell a story of sustainability, conscious choices, and a commitment to the environment? 

Enter the world of our ethical watches, where timepieces are not just accessories but also symbols of responsible living.

Values ​​Behind Ethical Watches

Ethical Watches

Celebrating Handcraftsmanship 

At The Sustainable Watch Company, we take great pride in celebrating handcraftsmanship. Our wood watches are not just timepieces; they are a unique showcase of nature’s art. Handmade from natural wood, each watch is a labor of love and skill. The horologists who create these timepieces ensure that every piece is distinct, possessing its own character and charm. Our watches not only embrace elegance but also display the craftsmanship that goes into making each piece.

Our Commitment to the 3 R's (Reduce, Reuse, Recycle) 

We are wholeheartedly committed to the principles of the 3 R's: Reduce, Reuse, and Recycle.


The materials we use for our handcrafted watches, including wood and metal, are sourced from reclaimed high-quality furniture and disused railway tracks. This practice gives new life to materials that would have otherwise gone to waste. We take pride in recycling these materials and turning them into something beautiful and sustainable. 


Our commitment to sustainability extends to our packaging. The eco-friendly packaging we use is designed for recycling. You can also repurpose it for various storage needs, reducing waste and contributing to a more sustainable lifestyle.


Our eco-friendly watches are designed to minimise waste throughout their lifecycle. By using recycled materials and reusable packaging, we reduce our environmental footprint. 

Additionally, we have taken measures to ensure that our operations do not harm the environment by producing excessive carbon emissions. Read on to learn more about our efforts to reduce our carbon footprint.

Erasing our Carbon Footprint 

We offset 250kg of carbon for each unit sold, and another 197kg for shipping emissions, rendering our shipping carbon-neutral. This approach lowers our watches' carbon footprint and our overall environmental impact to seeing us be carbon negative for every unit we sell. We're committed to making a meaningful difference for our planet through these incremental changes.

Eliminating Plastic Dependency 

In a world struggling with plastic pollution and its harmful consequences, we stand firm in our commitment to eliminating plastic dependency. Our products are entirely plastic-free, reducing the impact on our ocean ecosystems. By choosing our watches, you choose cleaner oceans and a healthier planet.

Fueled by Renewable Energy

environmental sustainability watch

Our dedication to environmental sustainability goes beyond the creation of our watches. We power our operations with renewable energy sources, reducing our reliance on non-renewable resources and minimizing our carbon footprint. This choice is part of our ongoing commitment to support a greener, more sustainable future for all.

Giving Back to Mother Nature 

Our values are simple but have impact: for every order placed, we plant 10 trees. These trees play a vital role in restoring and maintaining the health and climate of our planet. By shopping with us, you become a part of this meaningful effort to give back to Mother Nature and ensure a greener future for generations to come.

Enriching Society 

Ethical watches are not just about caring for the environment; Our watches also enable you to support important social causes. We donate 1% of every order to a charity of your choice. Your choice to wear our watches goes beyond personal style and makes a meaningful difference in society.

Advocating for Animal Welfare 

An eco-friendly watch from us at The Sustainable Watch Company advocates for animal welfare, and our materials reflect this commitment. We are proud to support ethical practices that protect and promote the well-being of animals, with our watches being vegan and cruelty-free.

Paving the Way to a Sustainable Future 

From the moment you receive your watch, you buy into our dedication to sustainability. We believe that ethical watches can pave the way to a brighter, more sustainable future for us all. Join us in making a positive impact on the world, one elegant timepiece at a time.

A Statement of Intent: The Sustainable Watch Company’s Ethical Watches 

In a world where every choice we make has consequences, choosing an ethical watch is a statement of intent. Our watches are more than just timekeepers; they are symbols of a better, more sustainable future. So, the next time you check the time, consider a watch that tells more than just the time, but a story of integrity, responsibility, and a commitment to preserving our planet for generations to come.

Why not buy Mother Nature some time? Buy from The Sustainable Watch Company sometime…
Back to blog

Leave a comment

Please note, comments need to be approved before they are published.